Consulting & Partnerships
STR Strategy, Compliance, and Fractional Leadership
Short-term rentals today require more than good design and pricing—they require structure, compliance, and strong relationships within the communities they operate in.
We work with apartment communities, ownership groups, investors, and operators to ensure STRs are not only profitable, but sustainable. My focus is on aligning operations with community standards, reducing risk, and building systems that support long-term success—not short-term wins.
This isn’t generic consulting. This is real-world STR operations, inside real communities, with real consequences.
Where We Focus
I operate at the intersection of performance and compliance—helping both sides succeed.
Short-term rentals can create significant revenue—but in the wrong environment, they can also introduce risk, operational strain, and conflict within a community.
I work with apartment owners and asset managers to evaluate whether STRs are the right fit for their property at all. This includes assessing current operators, identifying risk exposure, and determining whether a structured STR program—or removal—is the best long-term decision.
- Communities & Ownership → evaluate STR activity, reduce risk, and build strong operator partnerships
- Operators → become compliant, professional, and trusted within the communities they operate in
- Investors → stabilize and scale STR portfolios with structure and oversight
Services & Engagements
Power Hour - Targeted Sprint
A focused, high-impact session to solve a specific problem or unblock a decision quickly.
Best for: immediate challenges, clarity, or second opinions
Includes:
- 60-minute working session
- Call notes + key takeaways
- 30-day action checklist with quick wins
STR Listing & Revenue Makeover
Fix what guests see—and how your calendar performs.
Best for: underperforming listings or inconsistent bookings
Includes:
- Positioning & differentiation strategy
- Listing rewrite + optimization
- Photo direction + visual improvements
- Pricing framework + review strategy
STR Risk, Compliance & Community Assessment
A full evaluation of how short-term rentals are operating within a property—and whether they should be there at all.
Best for: apartment owners, asset managers, and communities with existing STR activity
Includes:
- Review of current STR operators and their performance
- Compliance with lease terms, HOA rules, and community standards
- Guest behavior patterns and impact on the property
- Risk exposure (liability, complaints, brand damage)
- Operational strain on staff and systems
Outcome:
- Clear recommendation:
- Continue with STRs (with structure)
- Replace operators
- Restructure the program
- Or eliminate STR activity entirely
Market Saturation Breakthrough
Stand out in crowded markets where everything looks the same.
Best for: highly competitive areas with declining performance
Includes:
- Demand and competition mapping
- Differentiation strategy
- Conversion improvement plan
- Performance tracking framework
90-Day Turnaround
For underperforming units, teams, or STR portfolios that need a reset.
Best for: stalled growth, operational issues, or community complaints
Includes:
- Full diagnostics (revenue + operations + compliance)
- KPI dashboards and performance tracking
- SOPs and system implementation
- Pricing + positioning reset
- Ongoing guidance and accountability
Fractional CEO / STR Oversight
Executive-level leadership without the full-time overhead.
Best for: investors, ownership groups, or scaling operators
Includes:
- Operational oversight and structure
- Team accountability and performance management
- Revenue + compliance alignment
- Reporting, strategy, and ongoing optimization
How We Work
Every engagement is structured, focused, and results-driven.
- Discovery → clarify goals, constraints, and current challenges
- Diagnostic → deep dive into performance, operations, and compliance
- Strategy → clear plan with defined priorities and deliverables
- Execution → hands-on support, accountability, and visible progress
- Stabilization → systems your team can sustain long-term
Who This Is For
- Apartment owners & asset managers
- Property management companies
- STR operators (new to advanced)
- Investors entering or scaling STRs within communities
If you’re looking for shortcuts or passive advice, this won’t be the right fit.
If you want structure, clarity, and real operational improvement, this is where we work.
Work With Me
Serious inquiries only. Engagements are limited to ensure hands-on involvement.
Start with a consultation to determine fit and next steps.
Pricing:
Power Hour
- $500
- STR Audit & Compliance Review — starting at $1,50
- Listing & Revenue Makeover — starting at $2,000
- 90-Day Turnaround — starting at $7,500
STR Risk & Property Assessment
- Starting at $3,000 – $7,500 (single property)
- More for multi-property portfolios
Custom / Retainer
Fractional CEO / Partnerships
Custom engagement based on scope and portfolio size
Contct Us
infor@palaciopropertiesllc.com
855-837-8398